AI automation
Custom AI automation that does the work for you.
A ton of different softwares, logins, reports, compliance docs, the books in one place and the leads in another. When you're the one holding all of it together, things start slipping through. I'm Luke. I build agents that run the repetitive, multi-step work end to end, with a control panel you own so nothing is a black box.
Proof, not a promise
Agents that run the work, and a panel you own to steer them.
One operation had its numbers scattered across crews, territories, and commission rules that no off-the-shelf tool understood. I built agents to do the work the way they actually run it, then wired it all into one panel they could open and read. Not a template bent to fit. A system built around how they think about the job, with logs that show every step it took.
What custom AI automation means
Custom AI automation is software built for your business that runs the repetitive, multi-step work end to end. Most "AI" you can buy is a chat box or a single-step connector. Neither one touches the work that actually drains your week: the branching processes that live across five different tools.
I build agents: automations that plan a task, break it into steps, execute each one against your real systems, handle the exceptions, and report back. Not a prompt you babysit. A system that does the job and shows its work in a run log you can actually read. When the work needs a screen of its own to live in, I build the custom software around it too.
- Agents that plan, decompose, and executeEnd to end, not one trigger at a time.
- Wired into the tools you already useQuickBooks, Stripe, Square, your CRM, your inbox, your spreadsheets. Whatever you run on.
- A custom control panelBuilt so you stay in the driver's seat: start, pause, review, approve.
- Readable run logsEvery step the automation took, in plain language, so nothing is a black box.
- Built to your operation, not a templateYour rules, your edge cases, your way of working.
Where it pays off
I start with whatever task is costing you the most hours, then expand from there. A few of the workflows this fits cleanly:
Books & reconciliation
Pull ledgers, normalize fees, diff across QuickBooks, Stripe, and Square, and surface the exceptions. No one doing it by hand every month.
Inbox triage
Classify incoming email by intent, route what's urgent, and draft replies for review. A 38-email backlog becomes a queue you approve.
Lead routing & follow-up
Capture, score, and route new leads, then keep the follow-up moving so nothing falls through after the first touch.
Reporting & data movement
Assemble recurring reports and move data between systems that don't talk to each other, on a schedule, without copy-paste.
I've been juggling a ton of different softwares, logins, reports, compliance docs, QuickBooks etc... and I've been missing things.
Who it's for
Operators of growing businesses who can feel their tools fighting them instead of moving them. Where the actual work isn't the problem, the busywork around it is.
If your team is spending real hours every week on something repetitive that happens on a computer, that's the thing to automate first. The rule I work by: if it happens on a computer, on a schedule, with rules, it's a candidate.
How I build it
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Step 01
Map the workflow
We walk the process as it really runs today: the tools, the rules, the exceptions everyone works around.
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Step 02
Scope the first automation
We pick the single highest-leverage task and scope it together, so you know exactly what you're getting.
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Step 03
Working build in week one
You get something usable within days, on real data and your real workflow. Not a slide deck and a six-month timeline.
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Step 04
Iterate & expand
I tighten it against the edge cases, then add the next automation once the first is earning its keep.
Why work with me
Every client gets a founder, not a ticket queue. The same person who scopes the work builds it, ships it, and answers the phone when something needs a change. That's the whole point of a one-person studio.
- Nope.
Not outsourced. The person who scopes it is the person building it.
- Nope.
No retainer. Every build is priced once, scoped up front.
- Nope.
No black box. You own the panel and the data, and the logs show every step. In writing.
The honest answers
Quick answers to the questions I get most. For the full list, see the AI automation FAQ.
What is custom AI automation?
Custom AI automation is software built specifically for your business that runs repetitive, multi-step work end to end. Think reconciling accounts across QuickBooks, Stripe, and Square, or triaging an inbox and drafting replies. Instead of a generic app, it's an agent that plans the task, executes each step against the tools you already use, and reports back with logs you can read.
How is this different from Zapier or off-the-shelf AI tools?
Zapier connects a trigger to a single action; off-the-shelf AI chat answers prompts. Neither handles the messy, branching, multi-step processes that eat your team's time. I build automations that reason through a whole workflow, handle exceptions, and run against your specific tools and rules. Then I give you a control panel so you stay in charge of when and how they run.
What kinds of work can you automate?
If you do it on a computer, it's a candidate: bookkeeping and reconciliation, inbox triage and drafted replies, lead routing and follow-up, report generation, data entry and migration between systems, document processing, and recurring research. I start with whichever task is costing you the most hours and build that first.
Do I stay in control of the automation?
Yes. Every automation ships with a custom control panel and readable run logs, so you can see exactly what it did, step by step. Anything sensitive can require your approval before it happens: sending an email, moving money, posting a record. You're always in the driver's seat.
How long does it take to build?
You get a working first build in week one. We scope the highest-leverage automation together, I deliver something usable within days, and we iterate from there. No multi-month discovery phase before you see anything real.
What does custom AI automation cost?
Every build is project-priced and scoped together up front, so there are no open-ended retainers or surprise invoices. And the promise is simple: if I don't deliver something that works, you don't pay.
Let's automate the work you hate.
One conversation. We'll find the highest-leverage thing to automate first, scope it together, and have working software in your hands by next week.
or email luke@crewsive.com
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